Melissa Gallagher joined Canopy Growth in early 2019 as Director, Franchising overseeing the development of Tokyo Smoke and Tweed retail banners through strategic partnerships. Prior to joining Canopy, Melissa was Vice President of Marketing at Freshii, a global health restaurant franchise. Prior to joining Freshii, Melissa was a Partner and Vice President at Karo Group, where she oversaw the Subway restaurants marketing strategy and execution. Previously, Melissa held a number of positions at Torsub & Centron Services (Subway Development), including Business Consultant and Local Store Marketing Director from January 2007 to September 2009, before leaving to lead the advertising for the Ontario Subway Franchise group at Cundari Integrated Advertising. Melissa was awarded the Marketing Magazine’s Top 30 Under 30 award in 2014 and currently co-owns a boutique womens fitness studio in Toronto called.