Loyalty Campaign Manager
Hannaford / Ahold Delhaize
Donald Taylor, Campaign Marketing Manager, Loyalty, Hannaford Supermarkets. Don’s responsibilities include oversight of all digital marketing campaigns Hannaford with focus on increasing customer loyalty and engagement via Hannaford’s 100% digital loyalty program, My Hannaford Rewards. With 10+ years’ digital marketing experience, Don is tasked with increasing incremental sales, trips, and share of wallet in the highly competitive grocery landscape. Prior to the grocery industry Don honed his skills in CRM and data analytics in the B2B trade show industry.