SVP, Shopper Growth & Innovation
Path to Purchase Institute Faculty Member
Shaun Brown leads Momentum Worldwide’s client shopper marketing for Chobani, Constellation Brands, Georgia-Pacific and Coca-Cola. He plays a key role in developing Coca-Cola’s “Shopper Way of Marketing” and “Digital Shopper Way of Marketing.” Brown also leads the agency’s digital shopper marketing capability focused on how digital, mobile, in-store tech and shopper media are leveraged to impact shopper decisions. His shopper expertise has been formed over 20 years as both a client and agency lead developing national shopper marketing strategies and customer marketing for all channels.