Shopper 2.0: Win the Omnicommerce Battle by Being Shopper-Centric
Date & Time
Wednesday, November 13, 2019, 1:30 PM - 2:00 PM
E-commerce is growing faster than other channels, but online sales remain low because brands are focused too much on the retailer and technology and not enough on the shopper. This presentation will explore the lessons learned from Shopper 1.0, and how to avoid the mistakes of the past by removing barriers along the omnicommerce shopper journey.
Technology Learning Lab
Full AddressHyatt Regency Chicago
151 East Wacker Drive
Chicago, IL 60601