Celebrating the Seasons Through Storytelling Shopper Marketing
Date & Time
Wednesday, October 3, 2018, 2:15 PM - 3:00 PM
There are multiple seasonal buying occasions, traditions and behaviors that brands can utilize to take a targeted approach to reaching their shoppers. By leveraging shopping insights and using effective storytelling, brands can create unique touchpoints to motivate shoppers through these seasonal buying occasions.
Dive into the shopper journey through the seasons.
Learn the role of the digital shopper in order to target the right message, at the right time and to the right customers.
Finding new locations for disruptive points of sale and compelling merchandising to drive conversion.
Track Type - P2PX