Wednesday, November 13
8:30AM-9:30AM
Keynote
Walgreens: Combining Technology and the Human Touch to Improve the Customer Experience
10:00AM-10:30AM
Organizational Alignment
Building a Best-in-Class E-commerce Capability Strategy Imperatives E-Commerce Leaders Embrace to Win
10:00AM-10:30AM
The Future of Shopping
Say More with Less: How CVS is Rethinking the Store Experience to Engage Shoppers & Support Brand Marketers
10:40AM-11:25AM
The Future of Shopping
The Blurred Lines of Retail: Gaming the Opportunity
11:15AM-11:30AM
Data Pod
PERSONALIZE THIS! The Power of Personalized Video to Drive Performance
11:35AM-12:05PM
Omnicommerce Excellence
Amazon 2018-2019 Recap & Predictions - What Does the Future Hold?
11:35AM-12:05PM
Organizational Alignment
How LALA Shopper Marketers Create Multi-Dimensional Organizational Transparencey
11:35AM-12:05PM
Future of Shopping
Building Disruptive Retail Experience for Net New Industries: The Case of Cannabis
12:15PM-1:00PM
Organizational Alignment
The Evolving Role of the Shopper Marketing Agency
12:45PM-1:00PM
Data Pod
Leveraging Verified Buyers & Geolocation to Improve Impact along the Path 2 Purchase
12:45PM-1:00PM
Tech Pod
How to Leverage the Cloud to Transform and Reimagine Your Business
1:30PM-2:00PM
Insights & Analytics Strategies
Shopper 2.0: Win the Omnicommerce Battle by Being Shopper-Centric
1:30PM-2:00PM
Omnicommerce Strategy
From Cookies to Context: Meaningful Connections for Engaged Shoppers
2:10PM-2:55PM
Best-in-Class Shopper Engagement
A Path to Purchase Audit: How to & How Not to Engage Your Shopper
2:10PM-2:55PM
Technology in Action
Executive Insights: Ten Success-Driving Trends for 2020
2:10PM-2:55PM
Technology Innovation
Taking Steps to "Future-Proof" Your Brand in the Retail Environment
3:05PM-3:35PM
Best-in-Class Shopper Engagement
Coversational Commerce: Creating an Authentic 1:1 Conversation with Your Target Customer
3:45PM-4:15PM
Best-in-Class Shopper Engagement
Leveraging Consumer & Shopper Insight to Drive Relevant Connection
Thursday, November 14
9:30AM-10:00AM
Insights & Analytics Strategies
Finding Your Customers in the 2020 New Data Economy Without Getting Sued, Fined or Fired!
9:30AM-10:00AM
Retailers as Media Companies
Who's Who in Retail Media: Navigating the Evolving Landscape
9:35AM-10:15AM
Technology in Action
Improving ROI through Identity Resolution & Predictive Segmentation
10:50AM-11:20AM
Insights & Analytics Strategies
How Tyson Turned Measurement Results into Shopper Marketing Performance Improvement
10:50AM-11:20AM
Shopper Strategies
Primo Water - How a Challenger Brand is Winning at Retail
10:50AM-11:20AM
Technology in Action
The Consumer-Driven Digital Supply Chain: Challenges & Opportunities
11:30AM-12:00PM
Insights & Analytics Strategies
The Why Behind the Buy: Using Behavioral Research to Optimize New Products
11:30AM-12:00PM
Retailers as Media Companies
Best Practices for Working Successfully with Retail Media
11:30AM-12:00PM
Keynote
Digital Mastery: A Roadmap for Transformation in The Age of the Customer