Handouts
Please find all available P2PX session handouts below. 

Wednesday, November 13

8:30AM-9:30AM

Keynote

Walgreens: Combining Technology and the Human Touch to Improve the Customer Experience

10:00AM-10:30AM

Organizational Alignment

Building a Best-in-Class E-commerce Capability Strategy Imperatives E-Commerce Leaders Embrace to Win

10:00AM-10:30AM

The Future of Shopping

Say More with Less: How CVS is Rethinking the Store Experience to Engage Shoppers & Support Brand Marketers

10:15AM-11:00AM

Technology in Action

Taming the Future Through Technology

10:40AM-11:25AM

Omnicommerce Excellence

Accelerating New Brands through E-Commerce

10:40AM-11:25AM

Organizational Alignment

The Coca-Cola Way of Shopper Marketing 2.0

10:40AM-11:25AM

The Future of Shopping

The Blurred Lines of Retail: Gaming the Opportunity

10:45AM-11:00AM

Data Pod

The Power of Retailer Location Data

10:45AM-11:00AM

Tech Pod

Using Augmented Reality to Communicate to Your Shopper

11:00AM-11:30AM

Technology in Action

Disruptor Journey: True & Co

11:15AM-11:30AM

Data Pod

PERSONALIZE THIS! The Power of Personalized Video to Drive Performance

11:15AM-11:30AM

Tech Pod

Better Behavior Predictions through Better Behavior Testing

11:35AM-12:05PM

Omnicommerce Excellence

Amazon 2018-2019 Recap & Predictions - What Does the Future Hold?

11:35AM-12:05PM

Organizational Alignment

How LALA Shopper Marketers Create Multi-Dimensional Organizational Transparencey

11:35AM-12:05PM

Technology in Action

Moving at the Speed of Success

11:35AM-12:05PM

Future of Shopping

Building Disruptive Retail Experience for Net New Industries: The Case of Cannabis

12:15PM-12:30PM

Data Pod

Data Just Got Real

12:15PM-12:30PM

Tech Pod

How to Leverage Voice on the Path to Purchase

12:15PM-1:00PM

Omnicommerce Excellence

First Purchase in an Omnichannel World

12:15PM-1:00PM

Organizational Alignment

The Evolving Role of the Shopper Marketing Agency

12:15PM-1:00PM

The Future of Shopping

Retail Re-Emerging

12:45PM-1:00PM

Data Pod

Leveraging Verified Buyers & Geolocation to Improve Impact along the Path 2 Purchase

12:45PM-1:00PM

Tech Pod

How to Leverage the Cloud to Transform and Reimagine Your Business

1:30PM-2:00PM

Best-in-Class Shopper Engagement

Digital Loyalty in Brick & Mortar Retailing

1:30PM-2:00PM

Insights & Analytics Strategies

Shopper 2.0: Win the Omnicommerce Battle by Being Shopper-Centric

1:30PM-2:00PM

Omnicommerce Strategy

From Cookies to Context: Meaningful Connections for Engaged Shoppers

1:30PM-2:00PM

Technology Innovation

The Pixar Theory & The Coming Waves of Technology

2:10PM-2:55PM

Best-in-Class Shopper Engagement

A Path to Purchase Audit: How to & How Not to Engage Your Shopper

2:10PM-2:55PM

Omnicommerce Strategy

Retail Intel: Progress Reports on 5 Top Chains

2:10PM-2:55PM

Technology in Action

Executive Insights: Ten Success-Driving Trends for 2020

2:10PM-2:55PM

Technology Innovation

Taking Steps to "Future-Proof" Your Brand in the Retail Environment

3:05PM-3:35PM

Best-in-Class Shopper Engagement

Coversational Commerce: Creating an Authentic 1:1 Conversation with Your Target Customer

3:05PM-3:35PM

Omnicommerce Excellence

Retail E-Commerce Marketing for CPGs

3:05PM-3:35PM

Technology in Action

The Impact of Package Design on In-Store

3:05PM-3:35PM

Technology Innovation

Hacking Retail + Cross-Industry Innovation

3:45PM-4:15PM

Best-in-Class Shopper Engagement

Leveraging Consumer & Shopper Insight to Drive Relevant Connection

3:45PM-4:15PM

Technology Innovation

Evolving Your Brand Execution Strategy

3:45PM-4:30PM

Technology in Action

Sales & Marketing Report Panel Discussion

Thursday, November 14

8:15AM-9:00AM

Keynote Session

My Life as an Actor and Entrepreneur & "Finding Your Why"

9:30AM-10:00AM

Insights & Analytics Strategies

Finding Your Customers in the 2020 New Data Economy Without Getting Sued, Fined or Fired!

9:30AM-10:00AM

Retailers as Media Companies

Who's Who in Retail Media: Navigating the Evolving Landscape

9:30AM-10:00AM

Shopper Strategies

Celebrating 25 Years of DOT Excellence

9:35AM-10:15AM

Technology in Action

Improving ROI through Identity Resolution & Predictive Segmentation

10:10AM-10:40AM

Insights & Analytics Strategies

The Anatomy of Irresistibility 

10:10AM-10:40AM

Retailers as Media Companies

Ahold Delhaize

10:10AM-10:40AM

Shopper Strategies

How to Drive Profitable Sales with Waste

10:20AM-10:50AM

Technology in Action

Disruptor Journey: NomNomNow

10:45AM-11:00AM

Data Pod

How to Better Navigate the Digital Shopper Marketing World

10:50AM-11:20AM

Insights & Analytics Strategies

How Tyson Turned Measurement Results into Shopper Marketing Performance Improvement

10:50AM-11:20AM

Retailers as Media Companies

Kroger Precision Marketing

10:50AM-11:20AM

Shopper Strategies

Primo Water - How a Challenger Brand is Winning at Retail

10:50AM-11:20AM

Technology in Action

The Consumer-Driven Digital Supply Chain: Challenges & Opportunities

11:15AM-11:30AM

Data Pod

Linking Content to E-Commerce: the CPG Opportunity

11:30AM-12:00PM

Insights & Analytics Strategies

The Why Behind the Buy: Using Behavioral Research to Optimize New Products

11:30AM-12:00PM

Retailers as Media Companies

Best Practices for Working Successfully with Retail Media

11:30AM-12:00PM

Shopper Strategies

Growing Teavana at Target with a Tea Party

11:30AM-12:00PM

Technology in Action

Embracing Technology Innovation

11:30AM-12:00PM

Keynote

Digital Mastery: A Roadmap for Transformation in The Age of the Customer