Senior Director of eCommerce
Path to Purchase Institute Faculty Member
Chris Perry has led the e-commerce strategy, organization and capabilities, and activation across Reckitt Benckiser, WellPet and Kellogg's, generating $350MM+ in profitable revenue growth, 1000's of bps in online share leadership and collaborative joint partnerships with over 25+ top e-retailers. At Kellogg's, he and his team empowered Kelloggs' brands to catalyze e-commerce as their #1 competitive advantage and path to long-term growth and market leadership. Perry recently joined PlanetRetail RNG where he will continue to empower change in the world of e-commerce and beyond.