SVP, Applied Analytics
Match Marketing Group
Scot Wheeler oversees Match North America in its evolving analytics and data-driven experience (DDX) offering.
Wheeler brings over two decades of experience and leadership at the intersection of analytics, strategy, business development, innovation and technology. Prior to joining Match, Wheeler was the director of consumer insights and marketing analytics at the online grocer Peapod.
In addition to his work with agency clients and at Peapod, over the last 5 years, Wheeler developed and taught the digital marketing course in Northwestern University’s Medill Integrated Marketing Communications Master’s Degree program.